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Privacy Policy
WEATHERBEETA PRIVACY POLICY
Last modified: February 17, 2021
Weatherbeeta USA Inc. (“Weatherbeeta,” “we,” “us” or “our”), is a pioneer in providing high-quality, comfortable, innovative and durable protection for horses, riders and dogs. We collect and process information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household (“Personal Information”), as described in this Weatherbeeta Privacy Policy (this “Policy”).
Overview
We take the privacy of your Personal Information very seriously and are committed to the responsible use and protection of it. This Policy contains details about how we collect, use, and share with third parties Personal Information that we obtain from and about residents of the United States, including when you purchase goods or services from us, register for an account or otherwise use our website or websites (collectively, the “Websites”). Please read this Policy carefully.
This Policy does not apply to job applicants or to Weatherbeeta employees and independent contractors, whose Personal Information is subject to different privacy notices.
If you are a California resident, please see “Your California Privacy Rights” below for more information about your privacy rights under California law. If you are a resident of the United Kingdom or the European Economic Area, please refer to our Privacy & Cookie Policy, as this Policy does not apply to you.
Personal Information We Collect
When you visit, register or order products or services on our Websites, we may collect the following types of Personal Information:
- Identifiers, such as name, date of birth, email address, physical address, telephone number, account number or name and password.
- Financial information, such as credit card numbers, debit card numbers and bank account information, order and return history and other payment details.
- Internet usage information, such as your browsing history, IP addresses, cookie IDs, search history, and information regarding your interactions with and use of the Websites. For more information, see “Cookies and Other Tracking Technology,” below.
- Commercial information, including products purchased, obtained or considered, or other purchasing or consumer history.
- Geolocation data, used to determine which retailer of our products and services is closest to the consumer.
- Audio, electronic, visual, thermal, olfactory or similar information, such as video from surveillance cameras located at our facilities.
- Inferences drawn from any of the above-referenced information to create a profile about your preferences, characteristics, behavior, and attitudes.
How We Collect Personal Information
We use different methods and sources to collect Personal Information from and about, including:
- In connection with purchases on our Websites. When you purchase goods or services on our Websites, we will collect certain financial information from you, depending on the payment method. We will also collect your name, email, billing or mailing address.
- When you create an online account. If you sign up for an online account through our Websites, we may ask you to provide your username, password, email address, phone number, payment card information, product preferences or gender. You do not have to create an online account to make a purchase.
- When you communicate with us. When you request that marketing be sent to you, or contact us about a product or service, order status or other matter, we collect the content of those communications, and any additional information about the method of communication such as phone, email, chat, or through social media platforms. For example, if you email us, we will collect your email address, if you call us, we will collect your phone number, and so on. We also collect Personal Information directly from you when you submit requests for information on the marketing page of our Website.
- Through cookies and other tracking technologies.We may collect information about how you use the Websites or otherwise interact with us online automatically, such as IP address, information about your device, internet usage, browsing preferences, browser type, internet activity, and other technical information when you interact with us online. We may also receive Personal Information about you if you visit other websites employing our cookies. For more information, see “Cookies and Other Tracking Technologies,” below.
- From third parties.We may collect Personal Information from third parties, such as providers of technical, payment and delivery services (for example, PayPal and Stripe), companies that manage marketing promotions, or from others interacting with us.
How We Use Personal Information
We may use Personal Information for the following purposes:
- In connection with providing products and services. Examples include registering and administering accounts on the Websites; providing customer support; diagnosing and addressing product fulfillment issues; communicating with you about orders; authenticating your identity; verifying eligibility for certain offers; responding to requests, complaints, and inquiries; and otherwise facilitating your relationship with us.
- To prevent fraud, such as using Personal Information about you to confirm your identity and detect, prevent, and respond to security incidents or other malicious, deceptive, fraudulent, or illegal activity. Our fraud monitoring, detection and prevention services may collect Personal Information about you and use technology to help us assess the risk associated with an attempted transaction.
- For our own internal business purposes, such as to evaluate or audit the usage, performance and safety of our products; evaluate and improve the quality of our products and design new products; operate our Websites; internal research and analytics purposes; display or evaluate the effectiveness of our advertising or marketing efforts; evaluate and improve the quality of your interactions with us; catalog your responses to surveys or questionnaires; or maintain internal business records.
- For marketing,such as to market our products and services or products and services of our business partners or other third parties. We may use Personal Information we collect to send you newsletters, surveys, questionnaires, promotions, or information about events. You can unsubscribe to our email marketing by emailing us at info@weatherbeeta.com or by clicking the “unsubscribe” link in any of our emails.
- To comply with legal obligations, such as in connection with a product recall.
With Whom We Share Personal Information
We may share Personal Information with the categories of recipients described below:
- Affiliates and subsidiaries.We may share Personal Information within our group of companies, which includes parents, subsidiaries, business units, and other companies that share common ownership for the purposes described above.
- Service providers.We may share information with service providers or subcontractors that help us perform our business functions, including completing a transaction you request or supporting our relationship with you, such as IT providers, accountants, logistics providers, analytics companies, and marketing providers.
- Business partners. We provide banner and other advertising on our Websites, from Google and other third parties, that may place and read cookies on your browser, or use web beacons to collect information in the course of advertisements being served.
- Law enforcement and other government agencies.We may share information with third parties like law enforcement or other government agencies to comply with law or legal requirements; to enforce or apply our Website Terms of Use and other agreements; and to protect ours, our users’, or third parties’ rights, property or safety.
- Parties to a corporate transaction.In the event that we enter into, or intend to enter into, a transaction that alters the structure of our business, such as a reorganization, merger, sale, joint venture, assignment, transfer, change of control, or other disposition of all or any portion of our business, assets or stock, we may share Personal Information with third parties in connection with such transaction. Any other entity that buys us or part of our business will have the right to continue to use your Personal Information, but only in the manner set out in this Policy.
Cookies and Other Tracking Technologies
What are Tracking Technologies? We refer to cookies, web beacons (also known as pixel tags) and other similar technology as “Tracking Technology.” A “cookie” is a small text file that is sent to or accessed from your web browser or your computer’s hard drive. Some cookies exist only during a single browsing session and some are persistent over multiple browsing sessions. A cookie typically contains the name of the domain (internet location) from which the cookie originated, the “lifetime” of the cookie (when it expires), and a randomly-generated unique identifier. A cookie may also contain information about your computer, such as user settings, browsing history and activities conducted while using the Websites. A “web beacon” (also called a “pixel tag”) is a piece of computer code that enables us to monitor user activity and traffic on our Websites.
How We Use Tracking Technology. Tracking Technology helps us improve your experience of the Websites. In particular, we use Tracking Technology for the following purposes:
- Storing your preferences and settings. We may store settings that enable our Websites to operate correctly or that maintain your preferences over time on your device. For example, we save preferences, such as language and browser settings, so those do not have to be reset each time you return to the Websites.
- Sign-in and authentication. When you sign into your account on our Websites, we store a unique ID number, and the time you signed in, in an encrypted cookie on your device. This cookie allows you to move from page to page within the Website without having to sign in again on each page. You can also save your sign-in information so you do not have to sign in each time you return to the Website.
- Security. We use cookies to detect fraud and abuse of our Websites.
- Analytics. To provide our goods and services and improve your user experience on our Websites, we use cookies and other identifiers to gather usage and performance data. For example, we use cookies to count the number of unique visitors to a web page or service and to develop other statistics about the operations of our Websites. This includes cookies from us and from third-party analytics providers.
Controlling cookies. Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org.
Please be aware that if you choose to refuse or delete cookies, some of our Website functionality may be impaired. If you change computers, devices, or browsers, or use multiple computers, devices, or browsers, and delete your cookies, you may need to repeat this process for each computer, device, or browser. Please refer to your browser’s Help instructions to learn more about how to manage cookies and the use of other Tracking Technologies.
Data Security
The security of your Personal Information is very important to us. We maintain organizational, technical and administrative measures designed to protect Personal Information within our organization against unauthorized access, destruction, loss, alteration or misuse, consistent with applicable regulatory requirements and applicable published security standards.
However, no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially reasonable means to protect your Personal Information, we cannot guarantee absolute security. We have put in place procedures to deal with any suspected breach of Personal Information and will notify you of any such event where we are legally required to do so.
If you have reason to believe that your Personal Information is no longer secure (for example, if you feel that the security of your account has been compromised), please contact us immediately at info@weatherbeeta.com.
Children’s Privacy
We recognize the importance of children’s safety and privacy on the Internet. For this reason, we do not knowingly collect or sell any information, including Personal Information, from children under 16 years of age. The Websites are intended for individuals 16 years of age and older. They are not directed at, marketed to, or intended for, children under 16 years of age. If you believe that we have inadvertently collected Personal Information from a child under the age of 16, please contact us using one of the methods identified in “Contact Information” below, and we will take immediate steps to delete the Personal Information.
External Links
We provide banner and other advertising on our Websites, from Google and other third parties, that may place and read cookies on your browser, or use web beacons to collect information in the course of advertisements being served. Clicking on any third party links, or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our Websites, we encourage you to read the privacy policy of every website you visit.
Website Terms of Use
This Policy should be read together with our Terms and Conditions of Use.
Your California Privacy Rights
This section applies to California residents whose Personal Information is subject to the California Consumer Privacy Act of 2018 (“CCPA”). If you are not a California resident, the rights described in this section do not apply to you.
Summary of Personal Information Collected, Sources of Personal Information and Uses of Personal Information
Please see “Personal Information We Collect,” above, for a description of each category of Personal Information we have collected from consumers in the previous 12 months. Information about the categories of sources from which we collect Personal Information and the purposes for which we use Personal Information are described above in “How We Collect Personal Information” and “How We Use Personal Information,” respectively.
Summary of Personal Information We Have Shared for a Business Purpose
Below is a summary of the categories of Personal Information we shared for a business purposes during the previous 12 months and the categories of third parties with whom we shared such Personal Information.
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Categories of Personal Information Shared for a Business Purpose |
Categories of Third Parties With Whom We Shared Personal Information for a Business Purpose |
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Identifiers |
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Financial Information |
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Internet usage information |
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Commercial information |
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Geolocation data |
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Audio, electronic, visual, thermal, olfactory or similar information |
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Inferences |
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Personal Information We Have Sold
Below is a summary of the categories of Personal Information we sold during the previous 12 months and the categories of third parties to whom we sold such Personal Information.
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Categories of Personal Information Sold |
Categories of Third Parties to Whom We Sold Personal Information |
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Identifiers |
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Internet usage information |
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Commercial information |
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Inferences |
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Your CCPA Rights
Subject to certain legal limitations and applicable exceptions, California residents may exercise the following rights.
- Right to Know. You have the right to request that we disclose to you the categories of Personal Information we have collected, used, disclosed and sold about you in the preceding 12 months, the categories of sources from which we collected the Personal Information, the purposes for collecting the Personal Information, and the categories of third parties with whom we have shared or sold your Personal Information. You may also request information about the specific pieces of Personal Information we have collected about you.
- Right to Delete. You have the right to request that we delete your Personal Information that we have collected from you, subject to certain exceptions.
- Right to Opt Out of the “Sale” of Your Personal Information. Weatherbeeta may disclose certain Personal Information about you for purposes that may be considered a “sale” under the CCPA. For example, we may disclose Personal Information to business partners that have placed cookies on our Websites and advertising technology companies. You have the right to opt out of this “sale” of your Personal Information.
Under the CCPA, you also have the right not to receive discriminatory treatment from us as a result of your exercising these rights.
How to Exercise Your Rights
You may exercise your rights under the CCPA by either:
- emailing us at info@weatherbeeta.com;
- calling us at (800) 253-0852;
- submitting a request form found here
You may also designate an authorized agent to exercise these rights on your behalf by following the process described in “Authorized Agents,” below.
You may request access to your Personal Information twice in any 12-month period, measured from the date we receive your first request. If you submit a request to obtain your Personal Information more than twice in any 12-month period, we will either: (i) proceed with honoring your request; or (ii) deny your request in writing.
Verification
In order for you to exercise your CCPA rights, we will need to obtain certain information from you to verify your identity.
For a report of the specific Personal Information we have collected about you, you must provide us with three of the following pieces of information in order for us to verify your identity:
- full name;
- email address;
- mailing address; or
- previous Weatherbeeta transaction ID.
You also must provide us with a signed declaration, under penalty of perjury, that you are who you say you are.
For a report of the categories of Personal Information we have collected about you or for a request to delete your Personal Information, you must provide us with two of the above-referenced pieces of information in order for us to verify your identity.
We do not impose verification protocols for processing California residents’ requests to opt out of the “sale” of their Personal Information, unless we have reason to question the authenticity of a requester’s identity, in which case we may request a notarized affidavit affirming their identity and California residency.
To the extent possible, we will use our existing account authentication practices to verify your identity. Where necessary, we may request additional information about you so that we can verify your identity. Where we did not already hold that information, we will use it only for the purpose of verifying your identity and to process your request. If you are submitting a request on behalf of a household, we will need to verify each member of the household in the manner set forth in this section.
Authorized Agents
California residents can empower an “authorized agent” to submit CCPA requests on their behalf through the same means outlined above through which a California resident may file a request. Unless the California resident has provided the authorized agent with a power of attorney under the California Probate Code, we will also require the following before processing a request submitted via an authorized agent:
- signed authorization from the consumer permitting the authorized agent to submit CCPA requests on their behalf;
- proof of the consumer’s identity sufficient to satisfy our verification process that otherwise applies to CCPA requests; and
- direct confirmation sent from the consumer to us (without the authorized agent as an intermediary) affirming that the agent is authorized to act on their behalf.
Timing
We will respond to Right to Delete requests and Right to Know requests within 45 calendar days, unless we need more time, in which case we will notify you and may take up to 90 calendar days total to respond to your request. We will comply with a request to opt-out as soon as feasibly possible, but no later than 15 business days from the date we receive the request.
Financial Incentives
We may from time to time offer discounts, coupons or other offers to consumers who provide us with their name and email address. Such offers are considered “financial incentives” under the CCPA.
In addition to using such information to provide offers to you, we also use the Personal Information we collect from you to provide you with our newsletter and other relevant messaging. These financial incentives are reasonably related to the value of the Personal Information you provide.
The value to our business of any consumer’s Personal Information is dependent on a number of factors, including, for example, whether and to what extent you take advantage of any coupons, discounts or other offers that we make available and the expenses we incur in offering them.
By signing up for our newsletter on our Website, you are opting in to these financial incentives. You can unsubscribe from our offers, newsletter and other communications at any time by emailing us at info@weatherbeeta.com or by clicking the “unsubscribe” link in any of our emails.
Contact Information
If you have questions regarding this Policy or our privacy practices generally, please contact us at info@weatherbeeta.com.
We may update this Policy from time to time. The current Policy will be effective when posted. Please check this Policy periodically for updates. If any of the changes are unacceptable to you, you should cease interacting with us. When required under applicable law, we will notify you of any changes to this Policy by posting an update on the Websites.
If you are having trouble viewing or accessing this Policy or need it made available to you in an alternative format, please contact us at info@weatherbeeta.com.